B2B SEO Consultant Case Study: Generated high quality leads in a few months

FlyingElephantDigital B2B-SEO

SEO Transformation for a 3D Rendering Company
(Catering to the US and Western US Market)

Client Profile

The client is a leading 3D rendering company based in India, specializing in services such as 3D Models, 3D Renderings, 3D Visualization, and 3D Animation. The company operates in a highly competitive industry, offering B2B 3D rendering services. Despite having a dedicated digital marketing team, the client faced several challenges in generating potential leads.

The Challenge

  • 1. Website Limitations:

    The client’s website was a single-page site, limiting its ability to scale and effectively showcase their services.

  • 2. Lead Generation Issues:

    The client was receiving very few leads/none per month, which hindered business growth.

  • 3. Competitive Industry:

    The 3D rendering services market was extremely competitive, making it difficult for the client to stand out.

  • 4. Digital Marketing Team process issues:

    The internal digital marketing team lacked a clear strategy and process for consistent lead generation and SEO execution. Content was published randomly without a plan.

The Solution

SEO Consulting and Execution

  • 1. Understood the Business and Audience Profile

    In the initial phase, we conducted a thorough analysis of the client’s business model, their target audience, and the competitive landscape. The existing marketing team lacked a clear SEO strategy or content planning framework.


  • 2. SEO Strategy & Action Plan

    Month 1: Site Audit and Technical SEO

    • We performed a comprehensive site audit to identify critical technical SEO issues.
    • Key issues like site speed, broken links, and URL structure were resolved.
    • Spammy and harmful backlinks were identified and removed, helping to restore the site's domain authority.

    Month 2: On-page SEO and Content Calendar

    • On-page SEO was optimized, including Meta tags, header tags (H1), and image alt text.
    • We identified high-potential keywords through in-depth keyword research through SEMRush and Google Search Console.
    • Service page calendar prepared(based on pillar and cluster page approach) based on keyword research, competitor analysis.
    • A blog calendar was created, outlining blog posts to target long-tail keywords and relevant search queries.
    • We guided the client’s SEO team on best practices for keyword integration, content creation, and SEO tools.
    • Promoted the blogs across social media handles to get strong social signals
    • Strategic internal links on a daily basis

    Month 3: Execution and Optimization

    • Created 30+ service pages on regular intervals as per the content calendar
    • 2-3 Blogs get published every week, focusing on long-tail keywords that are aligned with user search intent.
    • Advanced AIO optimization techniques were used to ensure the client appeared in AI-based overviews and other high-visibility areas.
    • Weekly progress updates were shared with the client’s marketing team, ensuring transparency and collaboration.

Results

  • Improved Team Efficiency:

    Within the first month, the client’s SEO team became more efficient, following a structured content and optimization process.

  • Significant Increase in Impressions and Clicks:

    Impressions soared from a mere 2–3 digits per month to over 5 digits, showcasing the effectiveness of the SEO efforts. Clicks also jumped from 2 digits to 4 digits.

  • Lead Generation:

    The client went from receiving zero leads to generating 10+ quality leads from well-known global brands, increasing the company's outreach and potential partnerships.

  • New Business Deals:

    As a result of the improved lead generation, the client secured several deals with leading global brands, significantly boosting their revenue and reputation in the industry.

Testimonial

“Our SEO momentum has been impressive. We’re seeing quality leads coming in, and we’re close to securing multiple deals. The results clearly show the impact of the ongoing marketing efforts.”

— Allwyn, Zealous Services

“Our SEO momentum has been impressive. We’re seeing quality leads coming in, and we’re close to securing multiple deals. The results clearly show the impact of the ongoing marketing efforts.”


-Allwyn, Zealous Services